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Now writers can self-publish their own
books on the internet at no cost with free text and full-color cover
templates, paying only for the book copies you order
New Writers Self-publish Workshop at the Williamsburg Library
1:30 p.m. Saturday, April 18
Fee: $25 includes illustrated handout with
step-by-step by step instruction to free publishing
Instructor: Hal Gieseking.author of 11
books books published by Simon & Schuster, McGraw Hill, Prentice Hall and
Fireside and self-publisher of 10 books.
Class limited to 20 participants
Register now by email:
halron8@yahoo.com First come, first
served
and, if you made the cut, send a check to The Business Scribe,
Inc., P.O. Box 6351,
Williamsburg, VA 23188
Two examples of books published last week
(on sale now on their own websites) by William & Mary students, using public
domain texts of famous works of literature. Cost of publication: $000.00.
The workshop will explain how to dodge all the "self publish sharks" in the
water and publish your book without spending a penny. This is print on
demand where your only cost is when you buy a book.
Examine the great quality of this self-published book yourself, on sale
now on the web for $14.43.
Click
here.
We'll show
you how to publish your own book or add your own commentary to great free
literature downloaded from the web. This classic is in in the "public
domain" - free of copyright restrictions. now on sale for $13.73.
Click here to examine. (Idea: Teachers could download a famous book used
in their classes, add their own comments and lesson plans, and distribute
free pdf files of the book to their students' computers).
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Even best-selling
authors are joining the self-publish boom.
Watch how Hermoine Hilton promotes
her Executive Memory Guide (Simon & Schuster) on TV with Dave
Letterman and Bryant Gumbel.
Now after a year of gathering questions from seminars at
colleges and major corporations across America, she has the 100 most common
memory problems - with 100 solutions in her new book that she chose to
self-publish with us.
Self-help books (computers, software, gardening, medical) sell well when
authors speak at local clubs and churches, often giving a share of the book
profits to a charity. This book attacks the fear most of us have of aging
into Alzheimer's or a form of dementia. You learn that so many things we
forget (lost keys, glasses, friends' names) are a normal part of life and
some simple techniques can help you remember much more than you think. To
review this book,
click here before you Fuhhgeddaboutit!
| THE RAW TRUTH ABOUT
SELF-PUBLISHING YOUR BOOK The New
York Times recently reported that the U.S. book market is in serious
decline with most of the major publishing companies and bookstore chains
are laying off staff and cutting costs. However, "one segment of the
business that is actually flourishing" is self publishing. But the Times
adds this cautionary note: "Self publishers flourish as writers pay the
tab."
For a number of years, our companies - Gieseking & Clive, Inc. and
now the Business Scribe, Inc. - has made a comfortable living working
with major publishers and corporations.. Our "Frommer Bed & Breakfast
North America" published by Simon & Schuster went through four editions
over eight years. Our "For Members Only" Cardmember newsletter that we
wrote and published for American Express had an average monthly
circulation of 12-14 million.
But several years ago we embarked on the perilous seas of self
publishing and made every mistake in the book (literally). We first
printed 2,000 of a pet care book, sold 300 copies, faced printer
"warehouse" costs, and ultimately gave the remaining copies to the Doris
Day pet foundation - got a nice letter from Doris. Self publishing printers offered "print on demand"
services (paying only for books actually ordered) but then charged many
extras for editing, ISBN numbers, listings on Amazon.com and Barnes &
Noble - and many other services that produced little or no results. One
major book chain agreed to carry our books, but we would not be paid for
90 days (60 days after we had paid for the printed books) and agree to
accept a return of all unsold books - the royal road to bankruptcy.
After numerous mistakes, we have finally found a formula that
works - keeping costs at rock bottom, using free texts from the public
domain, using free publicity extensively and - finally - learning how to
publish our books on the web with their own websites - without spending a
penny.
We also learned how to pre-sell books to Williamsburg companies
getting contracts and checks before the books were even written or
published. Examples: We added a Sunterra logo to the front cover of our
Williamsburg One Day Trip Book and this timeshare company ordered
5,000 copies as gifts for vacation shoppers. The Kiwanis Club of
Williamsburg gave us an order to write and print a book for their 50th
Anniversary celebration. After researching and publishing the book, we
were so impressed by their charitable activities that we joined the
club. We have faced all of the "sharks" of self publishing to begin a
satisfying business. We will share what we have learned with writers
willing to listen to the good and the bad of self publishing at our
workshop.
Hal Gieseking, President, The Business Scribe, Inc.
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| WHAT YOU WILL LEARN IN THIS
WORKSHOP |
PROS & CONS OF SELF PUBLISHING |
- How to find and research good book subjects
- Formatting your text and covers with free templates
- Helping you decide why you want to publish your own book -
for possible extra income, a new addition to your resume, a way to
demonstrate your expertise in a certain business or trade or?
- Developing a marketing plan
- Promoting your book with free publicity
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- Pro- There have been some great success stories - the
Christmas Box and others.
- Con - Too many "sharks" try to load you up on books and
unnecessary and ineffective services
We will document all of these in the workshop
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